Apple and ADHD: When Simplicity Becomes Appealing
Claim
Apple, even sometimes without wanting to, ends up being a reliable option for customers with ADHD.
Argument
As a recently diagnosed ADHD and future researcher/data scientist/analys/historian, I have been exploring the world with different eyes ever since. That includes the tech world, the tools I use and work with every day. I switched to a MacBook Pro and an iPhone this year, after having an iPad for seven years. Something
Apple’s approach to ADHD customers involves several factors. The first is the presence of fewer options. ADHD patients often struggle making decisions, especially in cases where such a decision is relevant for their daily life (e.g, school, work) or there are many choices. In other platforms, this is usually the case. In the market, Windows Laptops are abundant, and so are the options. There are hundreds of choices, especially regarding brands, graphic cards (integrated or dedicated), processors, ports… For a person with executive … and …, it is often overwhelming to choose, as the process of exploring decisions is exhaustive, time-consuming, On the other hand, Apple makes it simpler. You usually have MacBook Air for the general public and MacBook Pro for a more specialized public foucsing on a series of complex tasks. The choice is just unified memory (RAM) and storage, and color.
Another point to keep in mind is Support. Apple is often praised for the AppleCare+ program, while other brands do not usually have such a program.
1) Define what you mean by “… (claim)”.
2) Explain the mechanism.
3) Give one concrete illustration .
Sources
- Iyengar, S., & Lepper, M. (2000). When choice is demotivating. Journal of Personality and Social Psychology.
- Baumeister, R. F., et al. (1998). Ego depletion. Journal of Personality and Social Psychology.
- Leroy, S. (2009). Why is it so hard to do my work?. Organizational Behavior and Human Decision Processes.
- Sweller, J. (1988). Cognitive load during problem solving. Cognitive Science.
- Barkley, R. A. (2015). Attention-Deficit Hyperactivity Disorder: A Handbook for Diagnosis and Treatment.